I’m Terry Weaver — business coach and idea strategist who specializes in helping remarkable leaders navigate the galaxy of entrepreneurship. My biggest goal is to help YOU discover what you really want and help discover the map to head in the direction and arrive at the destination. You desire. It’s the age old Spice Girls question I ask all my clients:“ Tell me what you want, what you really really want.” Almost immediately after high school I became a full time speaker speaking to students in middle school, high school, and colleges. During that time I accidentally found myself in the music business helping artists navigate moving their dreams from their garage to selling out shows and topping the charts. Standing on stage in a packed arena things began to shift for me.
The algorithm can’t replicate YOU
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Let’s be real — these are wild times to be building anything. Algorithms flip every few weeks. What worked in marketing six months ago? Already outdated. AI is rewriting everything we thought we knew about marketing and communication. But here’s the truth, no one’s saying loud enough: AI can’t replicate YOU. Not your story. Not your scars.Not your weird, wonderful wiring. And that’s what this year’s Thing Orlando is all about —YOU: The Power of Being Human. Because the secret to discovering your niche isn’t strategy, software, or some funnel hack. It’s you, the human. As I heard Gary Vaynerchuk say recently, “Your niche is you.” The way you think. The way you lead. The way you love, connect, and create. That’s what the world needs more of. And that’s exactly what’s happening November 14–16 in Orlando at THE THING. Leaders, creators, and entrepreneurs who are done pretending — ready to show up fully human, build real businesses, and create lasting impact. This isn’t another conference. It’s a room where:
And for the first time ever, we’re adding something special — The Spotlight Sessions. Four leaders. One stage. Have you always wanted to use speaking to expand your impact? Each gets 12–15 minutes to share their message — filmed, photographed, and followed by live coaching from me and Darryll Stinson, one of the best storytelling architects and TEDx speakers and organizers in the game. There are just FOUR spots. This isn't about us criticizing you; it's your chance to collaborate with us, and the room It’s not just a chance to speak — it’s a chance to be seen, sharpened, and shaped. Those four spots will go fast, and honestly? So will everything else. Even if you're not ready for the stage, you are ready to get in the room with the people that can help do YOUR Thing. We’re less than three weeks out. Hotel blocks are filling. Flights are jumping. And the room is stacked with some of the most mission-driven humans I’ve ever met. So here’s my ask: Stop waiting for “the perfect time.” Stop waiting for the algorithm to settle. Stop waiting for permission. The world doesn’t need a copy of someone else. It needs your Thing. 🎟 Grab your ticket today — and join us in Orlando. This is your room. This is your moment. Let’s make it real. I have a small number of partial scholarships availible to folks who have never been able to make it to The Thing but are tired of waiting and hitting some roadblocks. See you in the room in Orlando,
TL;DR: AI can’t replace authenticity. The Thing Orlando is where the world’s most human leaders gather to scale with clarity, community, and momentum. Join us Nov 14–16. Time is running out. GET YOUR TICKET NOW!! |
Terry Weaver
I’m Terry Weaver — business coach and idea strategist who specializes in helping remarkable leaders navigate the galaxy of entrepreneurship. My biggest goal is to help YOU discover what you really want and help discover the map to head in the direction and arrive at the destination. You desire. It’s the age old Spice Girls question I ask all my clients:“ Tell me what you want, what you really really want.” Almost immediately after high school I became a full time speaker speaking to students in middle school, high school, and colleges. During that time I accidentally found myself in the music business helping artists navigate moving their dreams from their garage to selling out shows and topping the charts. Standing on stage in a packed arena things began to shift for me.
Hey friends, I want to share the full story of what happened at The Thing this year. Many of you have heard bits and pieces, but I want you to hear it directly from me. What Happened at The Thing Tuesday night started like every other amazing kickoff. We hosted our VVIP Welcome Dinner in our suite, and it was special. One of the attendees said something that hit me hard: “I knew I’d get a ton of help. What I wasn’t prepared for was how much everyone cared for each other… and how much you...
We’re just over a week away from The Thing Orlando 2025, and this is your moment to decide if you’re going to get in the room where remarkable leaders gather — or watch it unfold from a distance. This is my last email about the Orlando event until I tell you how it was. You have until Friday (that's tomorrow) to book your room and secure your spot. Here’s the truth: what I’ve really been building isn’t just an event. It’s an assembly — a gathering of the kind of people who make things happen....
I think you know that Leslie (my wife) and I live just outside Nashville. Last night, John Mayer played a music festival in our little town. I didn’t go (I’m more of an indoor concert with a chair and air conditioning kind of guy—which, by the way, we will have for you in Orlando… IYKYK). But it reminded me of one of his big songs: “Waiting on the World to Change.” The chorus says: Waiting on the world to change It’s hard to beat the system When we’re standing at a distance So we keep waiting...