We’re just over a week away from The Thing Orlando 2025, and this is your moment to decide if you’re going to get in the room where remarkable leaders gather — or watch it unfold from a distance. This is my last email about the Orlando event until I tell you how it was. You have until Friday (that's tomorrow) to book your room and secure your spot. Here’s the truth: what I’ve really been building isn’t just an event. It’s an assembly — a gathering of the kind of people who make things happen....
about 1 month ago • 2 min read
Let’s be real — these are wild times to be building anything. Algorithms flip every few weeks. What worked in marketing six months ago? Already outdated. AI is rewriting everything we thought we knew about marketing and communication. But here’s the truth, no one’s saying loud enough: AI can’t replicate YOU. Not your story. Not your scars.Not your weird, wonderful wiring. And that’s what this year’s Thing Orlando is all about —YOU: The Power of Being Human. Because the secret to discovering...
about 2 months ago • 2 min read
I think you know that Leslie (my wife) and I live just outside Nashville. Last night, John Mayer played a music festival in our little town. I didn’t go (I’m more of an indoor concert with a chair and air conditioning kind of guy—which, by the way, we will have for you in Orlando… IYKYK). But it reminded me of one of his big songs: “Waiting on the World to Change.” The chorus says: Waiting on the world to change It’s hard to beat the system When we’re standing at a distance So we keep waiting...
3 months ago • 2 min read
We’re one week out from The Thing Nashville—and I want to speak to the tension a lot of us are feeling right now. The world feels uncertain. Heavy. Distracting.There’s fear in the headlines, noise in our feeds, and pressure to stay quiet, play it safe, or just survive. But you weren’t made to shrink back.You weren’t wired to sit this one out.You were called to create. To lead. To build something that actually matters. And if that’s stirring something in you, I want you in the room with us....
6 months ago • 1 min read
I’m a little emotional today. On June 2, 2017, the first Thing began. I closed the day, and we had Lee Cockerell as a surprise guest—he was the VP of Operations for Walt Disney World. My friend and brand powerhouse Leigh Holt spoke as well. Since then, we’ve had Disney Legends, industry leaders, best-selling authors, circus performers, and world-renowned creators all take The Thing stage. All with one mission: to help remarkable leaders do their thing. It’s wild to think that this year marks...
7 months ago • 2 min read
🔥 What if this isn’t just the next event you attend—but the moment everything changes?You don’t need another hype-filled conference.You need clarity, momentum, and a room full of people who actually get it. At The Thing Nashville, you’ll do more than “find your passion.”You’ll get real clarity—so you can make confident decisions about what’s next. You won’t just “take the first step.”You’ll get unstuck, build momentum, and start executing with proven strategies that actually work in today’s...
7 months ago • 2 min read
There’s a reason we live by this:"If you want to go fast, go alone. If you want to go far, go together." And right now, we’re putting that belief into action. From now until May 1st, when you buy any ticket to The Thing Nashville 2025, you’ll get a second Main Thing ticket absolutely free. Bring your co-founder. Your creative partner. Your spouse. The friend who just gets your dream. Whoever helps you go farther. Heck, we’ve had attendees bring their Mom! If you don’t have anyone you want to...
8 months ago • 2 min read
Yesterday was a whirlwind day in America. And today? It’s snowing in both Texas and Florida. But tonight, something extraordinary is happening: the planets—Mars, Jupiter, Uranus, Neptune, Saturn, Venus, and even our little Earth—are aligning. There’s so much going on in the world, but this celestial event is a powerful reminder of the bigger picture. Yesterday, as I watched the inauguration (I always pause to watch—it’s a tradition I never miss), the peaceful transition of power always...
11 months ago • 1 min read
I know it’s that time between Christmas and New Year’s, and most people are trying to figure out what to do with those ugly socks from your cousin and when it’s finally okay to admit that nobody is going to eat that fruitcake. These last few weeks I’ve been looking back on the MAstermind in the Mountains we did in February, The Thing Nashville in June, and The Thing Orlando in November, and all of the amazing things that we’ve been helping remarkable leaders do, together. For me, this week...
12 months ago • 2 min read